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By now, you know social media is a great way to promote your dealership online and get your name out there. You’re probably even using Facebook or

There were signs in 2016 hinting at what’s to come in the industry. We saw the decline, although modest, start to creep in. Historically, automotive

It was 1917 when the National Automobile Dealers Association was founded to fight a five percent luxury tax on automobiles proposed by Congress. How ironic,

Editor’s Note: This article was written by guest author Brett Slaughenhaupt, who was an intern in the Reynolds Marketing Communications department. Brett is a 3rd year English student

Taking the first step in looking for a new technology provider is difficult. Even more difficult, making sure you ask the right questions and take

The Parts Main Page is your default landing page. When you first open Parts, there are 12 default links that display. If you find you’re

Take a step back and look at how much paper is controlling your dealership. Every deal you complete involves nearly 39 feet of paper. When

As automotive retailers, we make every effort to scout, greet, qualify, and sell to potential customers on the front end. We advertise in print, digital,

In August 2016, Amazon launched Amazon Vehicles, a vehicle research portal and automotive community for car shoppers. Many automotive media stories have discussed the potential

Everyone gets the same 24 hours in day, but how are some people able to accomplish more than others in that same time frame? Better