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I recently wrote an article about the difficulty of searching for a new technology vendor. I realized many dealerships might not be ready for an overhaul, they

When you’re working a deal with customers, or if you’re getting ready to present in F&I, it’s good to know what kind of history they

Every day you set out to manage the best service department possible. That means focusing on customer service, managing your staff, and planning strategically to

Whether it’s a matter of convenience or a force of habit, service departments are routinely leaving ROs open when they should be closed. If a

In 2015, 60% of cyber-attacks targeted small businesses (100 or fewer employees), much like dealerships. Cyber attacks are on the rise because it is getting easier

By now, you know social media is a great way to promote your dealership online and get your name out there. You’re probably even using Facebook or

There were signs in 2016 hinting at what’s to come in the industry. We saw the decline, although modest, start to creep in. Historically, automotive

It was 1917 when the National Automobile Dealers Association was founded to fight a five percent luxury tax on automobiles proposed by Congress. How ironic,

Editor’s Note: This article was written by guest author Brett Slaughenhaupt, who was an intern in the Reynolds Marketing Communications department. Brett is a 3rd year English student

Taking the first step in looking for a new technology provider is difficult. Even more difficult, making sure you ask the right questions and take