Featured Article
3 Ways AI Can Elevate Your Dealership’s Online Inventory

On average, Americans are exposed to between 4,000 and 10,000 advertisements every day. From commercials on TV to billboards on your way to work, all…

Seeing Clearly: Reporting That Shows You the Full Picture
Reporting is essential to a profitable business, but you might be seeing a partial picture. Standing between you and the full picture: your reporting tool.

The Future is Here, and It’s Powered by AI
The world changed forever in 1983. Most people weren’t ready for the internet revolution. In 2025, we’re on the brink of another technological revolution.

ERA-IGNITE Keyboard Shortcuts (With Printable Reference Sheet)
Keyboard shortcuts can do wonders for your everyday tasks. Here’s an updated list of the most common shortcuts in ERA-IGNITE.

Frustrated Customers, Overloaded Employees: The True Cost of Outdated…
Since hanging up my hat as a service advisor in 2005, I can’t help but notice how little has changed in the way dealerships handle…

NADA 2025: Working in a Winter Wonderland
This year's show proved that the auto industry can handle anything. If you couldn't make it, find out what happened in the Reynolds booth.

The Future of Variable Ops with Experts at NADA 2025
Explore how AI is transforming variable operations in automotive retailing with insights from NADA 2025. Learn about efficiency, profitability, and fraud prevention from industry leaders.

Decision made regarding the Vehicle Shopping Rule – now what?
Check out five key takeaways from the Vehicle Shopping Rule to keep your dealership safe from FTC enforcement actions.

Streamlining Vehicle Service Contract Claims
When talking to service advisors one pain point consistently rises to the top: Vehicle Service Contract (VSC) claims. The process includes lengthy phone calls, repetitive…

NADA… the Catalyst for 2025: What’s Ahead for Reynolds
With the NADA show now behind us, take a peek at where Reynolds is headed this year.