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Crafting a Winning Story: Dealership Lessons from Olympic Opening Ceremonies
While most dealerships aren’t getting Olympic-level coverage, it’s still important to think about what kind of story you’re conveying to consumers.
Quarterbacking Your Deals: The Strategic Advantage of eContracting
As the college football season approaches, dealerships can gain valuable insights from the strategic capabilities of college football teams. Just as quarterbacks must think on…
From Mailbox to Inbox: A Hybrid Approach to Reaching Your Customers
It’s easy to weigh the pros and cons of an email marketing strategy versus a direct mail one. Email marketing delivers your message to customers…
3 Things the NFL and Your Fixed Ops Department Have in Common
The similarities between your fixed ops department and the NFL.
The Unsung Superheroes of Your Dealership
Dealers are some of the greatest entrepreneurs in the world, but they don’t operate the business alone. Many will tell you that taking care of…
Make Your Customers Feel Like a VIP Using Vehicle Interior Protection…
Every customer wants to feel special when they come into your service drive. You greet them with a smile, address them by name, and provide…
From Track to Bay: What You Can Learn from the Efficiency of F1 Pit Crews
In the high-speed world of Formula One (F1), races are often won or lost in the pit. Let’s see how your service department can adopt…
The Three S’s of Utilization: Improving the Use of Your Tech Stack
When your business changes, how do you keep everyone on track for success and keep everything running efficiently?
Could your parts department use a spring cleaning?
Now that the winter chill has melted away, and the flowers have started to bloom, it’s the perfect time to wipe the slate clean for…
Three Ways to Spring Clean Your Business Office
A dirty business office can have rippling effects to your dealership.
Embrace Your Team in F&I
As an F&I manager, you might feel like a one-man show. Even if you are one of multiple F&I managers at your dealership, much of…
Year in Review: The Connected Podcast – Best of 2022
Back in March 2020, we started The Connected Podcast to stay in touch with and educate the automotive industry during the COVID-19 pandemic. After almost…
Recon Roles Part 2: Managing Information as a Service Advisor
Walk through three ways you, as the service advisor, can manage information and drive an efficient reconditioning cycle.
