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Crafting a Winning Story: Dealership Lessons from Olympic Opening Ceremonies

Hand holding an Olympic torch

While most dealerships aren’t getting Olympic-level coverage, it’s still important to think about what kind of story you’re conveying to consumers.

Multitouch Marketing Solutions

From Mailbox to Inbox: A Hybrid Approach to Reaching Your Customers

It’s easy to weigh the pros and cons of an email marketing strategy versus a direct mail one. Email marketing delivers your message to customers

True Story: Night and Day Service Scheduling

What establishments do you frequently visit? They know you – your name, address, details from your last visit. Why shouldn’t your dealership be the same?

Managing Missed Appointments in Your Service Department

Are you properly handling the missed appointments in your service department?

3 Reasons You Need a CRM in Your Service Drive

If you’re not currently using a customer relationship management (CRM) tool in your service department, you’re probably wondering if it’s worth having. I present the

Legos

Building Your Suite of Solutions

Every dealership is unique; from its employees, to its customers, and everything in between, including the processes and tools it needs to operate. What works

Temecula Valley Buick GMC

The Dealership’s Central Nervous System

When John Keohane, vice president of operations for Temecula Valley Buick GMC, thinks about what a DMS does for a dealership, “it’s the central nervous

Data center with system error

The Difference Between 99% and 99.99% Reliability

No doubt, you’ve seen national phone and internet companies tout phrases like “The Most Reliable” and “More Reliable Than…”. Now, if I showed you three