Enjoying what you’re reading? Sign up now.

Subscribe
Search

Gen Z Loyalty: Why Traditional Strategies Aren’t Enough

62 percent of Gen Z consider multiple options even when they have a favorite brand. So how can you keep their extremely important business?

Person looking defeated into a vehicles side window.

True Story: Dream Car Disaster

When I was ready to purchase my first vehicle, I was full of excitement. I thought nothing could bring me down and the only challenge

The Power of Personalization: How Direct Mail Can Transform Your Marketing

Consumers spend less time than ever inside dealerships, which means your window to communicate value has drastically narrowed. Customers today begin their search for service

Person in car holding phone with rideshare app.

Offering Rideshares in Service: Easy as 1, 2, 3

Your customers are looking for a service experience that accommodates their needs. Think about an alternative option offering rideshares.

Visualization and Customization: Why They’re Important to Your…

How many times have you gone in to buy a phone, and you think you have a pretty good idea of what you’re buying? You

New Year, New Fixed Operations: Prioritizing Customer Experience

That “new year, new me” mantra is difficult enough to achieve on a personal level, let alone an organizational one. As the holiday season comes

Letter blocks on table, spelling "change"

3 Technology Tips to Help You Adapt to Change

You’ve seen more change to your business in the last year than you have the entire past decade. Not only have you had to adapt

Woman smiling at mobile phone, holding debit card

5 Tips to Increase Customer Online Payments

With the growth of online and contactless payments, businesses everywhere are providing efficiency and convenience to customers by adopting an online payment system. In order