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Frustrated Customers, Overloaded Employees: The True Cost of Outdated Scheduling

Since hanging up my hat as a service advisor in 2005, I can’t help but notice how little has changed in the way dealerships handle

The Future is Here, and It’s Powered by AI

The world changed forever in 1983. Most people weren’t ready for the internet revolution. In 2025, we’re on the brink of another technological revolution.

ERA-IGNITE Keyboard Shortcuts

ERA-IGNITE Keyboard Shortcuts (With Printable Reference Sheet)

Keyboard shortcuts can do wonders for your everyday tasks. Here’s an updated list of the most common shortcuts in ERA-IGNITE.

Managing Missed Appointments in Your Service Department

Are you properly handling the missed appointments in your service department?

Do's and Don'ts of AI

Do’s and Don’ts of Automation

AI is the next level of automation. Let's go back to the basics and think about some of the do’s and don’ts of automation.

3 Reasons You Need a CRM in Your Service Drive

If you’re not currently using a customer relationship management (CRM) tool in your service department, you’re probably wondering if it’s worth having. I present the

Customer incoming message

There’s No Ghosting in Automotive

Have you or your sales team ever been ghosted by a customer? Being left with no response can be frustrating, especially when it can happen

Temecula Valley Buick GMC

The Dealership’s Central Nervous System

When John Keohane, vice president of operations for Temecula Valley Buick GMC, thinks about what a DMS does for a dealership, “it’s the central nervous

Woman in tooth pain

Root Canal or Deal Negotiation?

Why is it some car buyers don’t see much of a difference between the two?

Saleswoman showing a customer her tablet

Mitigating High Sales Turnover

There has been undeniably high employee turnover across nearly every industry in 2021. The automotive industry has not been spared with of a turnover rate

Letter blocks on table, spelling "change"

3 Technology Tips to Help You Adapt to Change

You’ve seen more change to your business in the last year than you have the entire past decade. Not only have you had to adapt

FOCUS screenshot tablet

Copeland Chevrolet: “Far Exceeds the Competition”

Learn about the three key areas Copeland Chevrolet said FOCUS overshadowed competitors.

Managing the Now

The Power of Managing the Now

You have plenty of tools and processes to manage before the sale. Your ad budget is robust, your website showcases your inventory, you capture leads,