Greg Uland
Brand Marketing, Vice President, Reynolds and Reynolds
Greg Uland is the vice president of brand marketing for Reynolds and Reynolds. He is responsible for customer communications and understanding and defining Reynolds unique position in the automotive retailing market. During his career with Reynolds, he has established a background in fixed operations, sales, and dealership marketing.
Articles by Greg Uland:
Tackling Technician Turnover
Retaining technicians in an industry riddled with turnover is never easy. So how do you do it?
What a Car’s Worth — 3 Data Points to Consider
Dealers have known for decades that a unique market space requires a unique pricing strategy. That said, it’s always been difficult to quantify this logic.…
The Benefits of AI: Perfecting the Chat-to-Sales Hand-off
Over the last year, artificial intelligence (AI) has made headlines; and although it’s not necessarily new, it’s worth revisiting every so often to really consider…
Operating Differently in the Business Office: How to Gain Greater Control…
Managing your dealership's cash flow is crucial as interest rates climb. Three tips on how you can get your cash flow in a healthy spot.
Operating Differently in Service: Expanding Capacity with the Techs and…
Three ways you can improve your service efficiency to manage increasing customer expectations and technician shortages.
Operating Differently in Sales: How to Align the Online and In-Store…
Instead of simply adding online options and hoping for the best, you need to run your sales process differently so you can easily pivot between…
Year in Review: The Connected Podcast – Best of 2022
Back in March 2020, we started The Connected Podcast to stay in touch with and educate the automotive industry during the COVID-19 pandemic. After almost…
Making a Difference Far Outweighs Selling Cars
Meet Peter. Dealer principal at Peter Boulware Toyota in Tallahassee, Florida. Former all-American at Florida State and former Super Bowl XXXV champion with the Baltimore…
The Evolution of eContracting Through the Lender Lens
The world is moving increasingly more online and consumers are looking for convenience in their shopping experience. When it comes to buying a vehicle today,…
3 Ways to Prepare for Autonomous Vehicles
While the future of autonomous vehicles is unknown, you have the ability to control current processes and invest for the future.
