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Gen Z Loyalty: Why Traditional Strategies Aren’t Enough

62 percent of Gen Z consider multiple options even when they have a favorite brand. So how can you keep their extremely important business?

Person looking defeated into a vehicles side window.

True Story: Dream Car Disaster

When I was ready to purchase my first vehicle, I was full of excitement. I thought nothing could bring me down and the only challenge

The Power of Personalization: How Direct Mail Can Transform Your Marketing

Consumers spend less time than ever inside dealerships, which means your window to communicate value has drastically narrowed. Customers today begin their search for service

Woman smiling at mobile phone, holding debit card

5 Tips to Increase Customer Online Payments

With the growth of online and contactless payments, businesses everywhere are providing efficiency and convenience to customers by adopting an online payment system. In order

Puzzle pieces

3 Things Missing From Your Service Drive That Are Hurting Your Customer…

Customer experience. You know you need to care about it and should always aim to improve it. But why? Is it because OEMs put so

Couple shaking hands with salesperson at desk

Is one store hurting your group’s reputation?

When you have multiple stores, you want to make sure customers have the same convenient experience at each location. Consistent processes need to take place

Technician working on vehicle on lift

Every Day a Vehicle Spends in Reconditioning Is Money Down the Drain

It’s common for dealers and vendors alike to regularly revisit best practices for pre-owned sales. Everyone wants to unlock new ways of capturing some additional

Couple with young child shopping for a vehicle

Quiz: Are your sales tools helping you adapt?

It’s time to use tools that will help you target future and current customers to find more sales opportunities and close more deals.

Kiosk with key drop off service

The 24/7 Drop Box: Round-the-Clock Kiosk Access Boosts Customer…

If there’s one insight retailers can take away from 2020, it might be consumers’ appetite for contactless processes, flexibility, and convenience is only growing stronger.

Customer using mobile phone to tap to pay

Contactless Is the Future of Payments

As contactless payments surge forward amidst the COVID-19 pandemic, their value is priceless. Form improved experiences, to health and safety, to increased security measures, your