Dealership Wide
Passions, ideas, and opportunities for driving innovation and growth throughout your entire dealership.
True Story: “Calling the dealership was worse than my scratched up…
What’s a place you call or visit often? Your hairdresser, your pets’ groomer, your insurance agent, your gym? They know you, right? They know your…
What the Big Game Means to Your Dealership
The Big Game is the most watched television event of the year, and it’s just a few weeks away. Of course, OEMs are spending millions…
The Best of Fuel – Most Read Articles in 2019
It’s December already? Where did the time go? 2019 is almost over but before we look forward to 2020, let’s look back on the most…
Puzzled by Efficiency? Solve it Today
Each department of your dealership is a piece of a jigsaw puzzle. Finding a way to make the pieces fit together means information wouldn’t stay…
How to Rescue Leads That Get Away
The one that got away — we’ve all experienced it. Enthusiastically jumping in the air to just miss that fly ball soaring over the fence.…
3 Risks to Paper Documents You Don’t Want to Gamble With
Digital: the biggest trend in automotive retail. Everywhere you look, the conversation revolves around moving toward a digital process, connecting each area of the dealership.…
4 Scaries Haunting Your Dealership
When a haunted house is extra scary, you remember that experience for a long time. When your customers’ experience in your dealership is extra scary,…
5 Phone Mistakes That Will Cost You Business
When you consider your phone system, your first thought is probably, “it’s just a phone system.” I’d like to challenge that thought. With pressing shifts…
Replacing a Transaction With an Experience
Consumers demand more from a purchase than ever before. A purchase is no longer just a transaction, it’s an experience. It starts when they Google…
Quiz: How are your phone skills?
Last year, we gave you 10 tips to handling inbound phone calls. If you’ve implemented any of these changes in your dealership, you should be…