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Protecting the Omnichannel Buying Experience with Effective Verification Tools

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The US economy entering 2023 was much more strained compared to even the early days of the pandemic just a few short years ago. Inflation

Build a Better Implementation Process

Implementing a new process or software is never easy. You’re altering your staff’s daily routines and they might not understand why changes are needed in

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Lessons from a Trip Down Memory Lane

The legacy of the automotive industry is one of triumph and progression. One thing that comes to mind is the evolution of manufacturing. It’s hard

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Put Marketing Blind Spots in Your Dealership’s Rear View

Blind spots in your marketing can become a common oversight, and it happens even within the largest, most successful dealerships. The tricky task comes from

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The Power of Repeat Business: Insights on Customer Retention

Developing a custom targeting strategy for your dealership can be tricky. That said, there is data that can show you where some of your best

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Building a High Performance Marketing ‘Mix’ for Dealerships

A quality marketing strategy isn't about individual pieces like keywords, social ads, or even email content. It's about how those pieces connect.

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Your Guide to Converting Service Customers to Sales Ones

Every person that comes to your dealership has the potential to leave as a valued sales customer. That includes those individuals only stopping in to

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Finding (and Acquiring) Quality Used Cars in Today’s Market

In today’s market, your dealership’s ability to acquire quality used cars is the difference between getting ahead of the competition and sending your customers right

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8 Video Marketing Stats (and What They Mean for Dealerships)

As consumers push for more readily available and dynamic content, here’s some stats to keep in mind about how video advertising could work for your

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Dealership Social Marketing Recipe for Success

Since baking (and marketing) isn’t everyone’s forte, we thought we’d share with you four things that can make or break your dealership’s social marketing recipe.

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Targeting Tactics: Successful Facebook Marketing for Dealers

Simply put, marketing your dealership on Facebook is a lot like driving a car. Even the steadiest, most reliable vehicle needs a few things to

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A Dealer’s Transition to GA4: Preparing Now

We have some helpful information to share with your dealership on making this transition to GA4 smooth and positively impactful for your business.

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Targeting Tactics: Successful Dealership Direct Mail

Direct mail marketing can (and should) be incredibly rewarding for your dealership! We thought we’d share a few targeting tactics that you can use to