Featured Article
Revving Up Mobile Service: How Bozard Ford Is Transforming the Customer Experience
Bozard Ford is transforming mobile service, using technology and efficiency to enhance customer convenience and dealership profitability. Learn how they’re shaping the future of automotive service in this episode.
How to Leverage Predictive Analytics to Boost Sales Opportunities
14 years. That’s how long the average consumer is holding onto their vehicle, and this trend isn’t shifting anytime soon. When consumers hold onto their…
The Rise of Parts-Running Robots
Between parts shortages, rising repair expectations, and growing backlogs, service departments today are being asked to do more with less. Time is a premium commodity,…
Year-End Strategies to Keep Customers and Employees Engaged
The closing months offer a pivotal time to strengthen relationships with those who matter most: your customers and your employees.
Make Your Customers Feel Like a VIP Using Vehicle Interior Protection…
Every customer wants to feel special when they come into your service drive. You greet them with a smile, address them by name, and provide…
Upgrade Your Service Drive with Fixed Ops Videos
Today, the most successful service drives are utilizing video across all their customer interactions, and it could be the marketing upgrade your service drive needs…
How to Maintain a Fixed Ops Marketing Strategy Pt. 3
Let’s talk about market strategy: beating your competition and maintaining service advertising.
How to Maintain a Fixed Ops Marketing Strategy Pt. 2
In the second part of this series, we’re going to talk performance indicators. Ready your wrenches!
How to Maintain a Fixed Ops Marketing Strategy Pt. 1
As you hit the road to create or adjust your service marketing strategy, keep these maintenance tips in mind.
