Featured Article
Revving Up Mobile Service: How Bozard Ford Is Transforming the Customer Experience

Bozard Ford is transforming mobile service, using technology and efficiency to enhance customer convenience and dealership profitability. Learn how they’re shaping the future of automotive service in this episode.

Want Higher CSI Scores? Start with the Key Handoff Experience
Key drop-off is one of the first impressions a customer has of your service drive. Both you and your customer want it to be as…

Turn Up the Volume: How Amplify Can Help Your Dealership
Everything is bigger in Texas, including the impact of this year’s Amplify event. Reynolds Retail Summit: Amplify is back, and it’s headed to Dallas.

Lights! Camera! Action! Adding Video to Your Sales Process
70 percent of consumers turn to YouTube for things like reviews, test drives, or comparison analyses during their car-buying process, according to Millward Brown Digital.…

The Future of Variable Ops with Experts at NADA 2025
Explore how AI is transforming variable operations in automotive retailing with insights from NADA 2025. Learn about efficiency, profitability, and fraud prevention from industry leaders.

The Power of Personalization: How Direct Mail Can Transform Your Marketing
Consumers spend less time than ever inside dealerships, which means your window to communicate value has drastically narrowed. Customers today begin their search for service…

Is your sales team staying in tune?
Everybody enjoys a good musical performance. The singer producing an amazing melody on the microphone and the band backing them up with their instruments. The…

Creating Consistency in Your Sales Experience: Connecting With Your OEM
Back in August, Nissan announced they were expanding their EV portfolio and making changes to their retail strategy. They want to align the OEM and…

Don’t Wait Until It’s Too Late: 3 Common Compliance Issues to…
The automotive industry is dynamic and ever-changing, and so is compliance. State and federal regulations, along with best practices, are updated so frequently it can…

Make Your Customers Feel Like a VIP Using Vehicle Interior Protection…
Every customer wants to feel special when they come into your service drive. You greet them with a smile, address them by name, and provide…

Soft Credit Pulls – a Win-Win-Win Opportunity in Sales and F&I
Shopping for a vehicle comes with all kinds of stressors for a consumer – some of which can affect their relationship with the dealer and…

3 Steps to Better Lead Generation
It’s no secret: cars are expensive these days. The average new car price is up almost five percent from where it was a year ago…

Accessible, Accurate, Actionable: The 3 A’s Behind Optimizing Your…
Customer information is essential to any dealership’s daily operations, and making sure your data is available to you in real-time is the key to achieving…