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Crafting a Winning Story: Dealership Lessons from Olympic Opening Ceremonies

Hand holding an Olympic torch

While most dealerships aren’t getting Olympic-level coverage, it’s still important to think about what kind of story you’re conveying to consumers.

football player standing on a field in a stadium

Quarterbacking Your Deals: The Strategic Advantage of eContracting

As the college football season approaches, dealerships can gain valuable insights from the strategic capabilities of college football teams. Just as quarterbacks must think on

Multitouch Marketing Solutions

From Mailbox to Inbox: A Hybrid Approach to Reaching Your Customers

It’s easy to weigh the pros and cons of an email marketing strategy versus a direct mail one. Email marketing delivers your message to customers

A Toy car and wrench surrounded bypass toy gears

Recon to Front Line Best Practices

Reconditioning vehicles and getting them to the front line as fast as possible is more important than ever.  It’s one of the few controllables surrounding

Best of Connected 2020

The Best of Reynolds Video Podcast: Connected – Most Watched Episodes in…

In early March 2020, we introduced The Connected Podcast as a new platform to share best practices, strategies, and business tips on how to safely continue operations