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Crafting a Winning Story: Dealership Lessons from Olympic Opening Ceremonies

Hand holding an Olympic torch

While most dealerships aren’t getting Olympic-level coverage, it’s still important to think about what kind of story you’re conveying to consumers.

Multitouch Marketing Solutions

From Mailbox to Inbox: A Hybrid Approach to Reaching Your Customers

It’s easy to weigh the pros and cons of an email marketing strategy versus a direct mail one. Email marketing delivers your message to customers

True Story: Night and Day Service Scheduling

What establishments do you frequently visit? They know you – your name, address, details from your last visit. Why shouldn’t your dealership be the same?

4 Tips for Creating Professional Service Videos that Get Results

Here are some tips and tricks to ensure you are putting the best service videos in front of your customers.

How Mobile is Your Fixed Ops Department?

Quiz: How Mobile is Your Fixed Ops Department?

Mobility means more than just doing something on your phone. In your fixed operations department, it means success.

Mobile phone with QR code

QR Codes: The Mobile Movement Happening Now

QR (short for Quick Response) codes have been around since 1994; however, it wasn’t until almost three decades later they became more of a solution