Enjoying what you’re reading? Sign up now.

Subscribe
Search

Gen Z Loyalty: Why Traditional Strategies Aren’t Enough

62 percent of Gen Z consider multiple options even when they have a favorite brand. So how can you keep their extremely important business?

Person looking defeated into a vehicles side window.

True Story: Dream Car Disaster

When I was ready to purchase my first vehicle, I was full of excitement. I thought nothing could bring me down and the only challenge

The Power of Personalization: How Direct Mail Can Transform Your Marketing

Consumers spend less time than ever inside dealerships, which means your window to communicate value has drastically narrowed. Customers today begin their search for service

A scale with a clock on one side and money on the other.

Track Your Contracts in Transit With the Heat Sheet

One of the most important metrics you monitor in F&I is your contracts in transit. With ERA-IGNITE F&I Heat Sheet, tracking your funding is simplified.

Woman working at her computer

Configuring Posting Screens in ERA-IGNITE Accounting

If most of your day is spent posting to the journal, try starting in posting mode instead of starting in search mode.

My Inquiries screen is used to search for specific information in the Accounting application.

Quick and Easy Inquiries in ERA-IGNITE Accounting

ERA-IGNITE Accounting offers many shortcuts and pathways to retrieve the information a dealership needs to keep its books in order. One simplification feature to help

QPC F&I/Desking result screen with hot keys

Quick Tips: How to Utilize Quick Process Cards

This article was written by Justin S., a Software Education Representative. Are you new to ERA-IGNITE? Or maybe a more seasoned user, but want to

Data center with system error

The Difference Between 99% and 99.99% Reliability

No doubt, you’ve seen national phone and internet companies tout phrases like “The Most Reliable” and “More Reliable Than…”. Now, if I showed you three