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Revving Up Mobile Service: How Bozard Ford Is Transforming the Customer Experience

Bozard Ford is transforming mobile service, using technology and efficiency to enhance customer convenience and dealership profitability. Learn how they’re shaping the future of automotive service in this episode.

Turn Up the Volume: How Amplify Can Help Your Dealership

Everything is bigger in Texas, including the impact of this year’s Amplify event. Reynolds Retail Summit: Amplify is back, and it’s headed to Dallas.

ASOTU Con Main stage panel

The Golden Record and Other Top Takeaways from ASOTU CON 2025

ASOTU CON promised to be a space for meaningful conversations — a place to “inspire active participation and innovation within the industry.” After attending for

The Power of Personalization: How Direct Mail Can Transform Your Marketing

Consumers spend less time than ever inside dealerships, which means your window to communicate value has drastically narrowed. Customers today begin their search for service

Harvesting Profits: Autumn Opportunities in Your Service Drive

As leaves begin to fall and jack-o’-lanterns light up porches, your service drive faces its own set of tricks and treats.

Multitouch Marketing Solutions

From Mailbox to Inbox: A Hybrid Approach to Reaching Your Customers

It’s easy to weigh the pros and cons of an email marketing strategy versus a direct mail one. Email marketing delivers your message to customers

3 Creative Ways to Show Customers the Love on Valentine’s Day

For many people, Valentine’s Day means heart candies and flowers, a nice dinner, and a box of chocolates from your loved one. But it’s also

person looking at an email offer on their phone with a laptop in their lap

Targeting Tactics: Successful Dealership Email Marketing

An effective email strategy means not only reaching your customers, but reaching them with the message that they’ll be most interested in. And the key

Hand coming through the screen writing a checklist

How to Create a Newsletter People Will Actually Read (and Why You Should…

A newsletter, done well, represents your best opportunity to regularly reach a targeted audience with specifically curated messaging – week after week, month after month,