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Revving Up Mobile Service: How Bozard Ford Is Transforming the Customer Experience

Bozard Ford is transforming mobile service, using technology and efficiency to enhance customer convenience and dealership profitability. Learn how they’re shaping the future of automotive service in this episode.

How to Leverage Predictive Analytics to Boost Sales Opportunities
14 years. That’s how long the average consumer is holding onto their vehicle, and this trend isn’t shifting anytime soon. When consumers hold onto their…

The Rise of Parts-Running Robots
Between parts shortages, rising repair expectations, and growing backlogs, service departments today are being asked to do more with less. Time is a premium commodity,…

The Power of Personalization: How Direct Mail Can Transform Your Marketing
Consumers spend less time than ever inside dealerships, which means your window to communicate value has drastically narrowed. Customers today begin their search for service…

3 Creative Ways to Show Customers the Love on Valentine’s Day
For many people, Valentine’s Day means heart candies and flowers, a nice dinner, and a box of chocolates from your loved one. But it’s also…

Targeting Tactics: Successful Dealership Direct Mail
Direct mail marketing can (and should) be incredibly rewarding for your dealership! We thought we’d share a few targeting tactics that you can use to…

How to Create a Newsletter People Will Actually Read (and Why You Should…
A newsletter, done well, represents your best opportunity to regularly reach a targeted audience with specifically curated messaging – week after week, month after month,…