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Decision made regarding the Vehicle Shopping Rule – now what?

Check out five key takeaways from the Vehicle Shopping Rule to keep your dealership safe from FTC enforcement actions.

NADA 2025 Sign surrounded by snow in New Orleans

NADA 2025: Working in a Winter Wonderland

This year's show proved that the auto industry can handle anything. If you couldn't make it, find out what happened in the Reynolds booth.

The Future of Variable Ops with Experts at NADA 2025

Explore how AI is transforming variable operations in automotive retailing with insights from NADA 2025. Learn about efficiency, profitability, and fraud prevention from industry leaders.

Why Your Data Is Wickedly Underutilized

In today’s digital world, your data is your most valuable factor for success, especially your first-party data. But the thing is, there’s potential for it

Dark storm clouds and lightning over an empty field

Is your dealership prepared for storm season?

Storm season brings expected and unexpected disasters. Dealerships need to have a plan in place to help them recover if Mother Nature attacks. According to

man holding a phone displaying digital identity icons like a wallet, thumbprint, password, and credit card

10 Ways to Protect your Dealership from Synthetic Fraud

Dealerships are now at a higher risk of losing out due to fraud, and one misstep could lead to a substantial financial loss. Here are

What an Effective Cyber Team Looks Like

Having an effective cyber team in place makes all the difference in whether your dealership falls victim to a cyberattack, but what does this kind

3 Steps to Better Lead Generation

It’s no secret: cars are expensive these days. The average new car price is up almost five percent from where it was a year ago

Robotic hand reaching out to touch human hand.

From Bots to Buyers: How AI is Changing Dealerships

Learn how to navigate the exciting landscape of Artificial Intelligence, and how it can help your dealership thrive in this new age of technology.

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The Power of Repeat Business: Insights on Customer Retention

Developing a custom targeting strategy for your dealership can be tricky. That said, there is data that can show you where some of your best

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The Cookies Are Crumbling: Preparing for the Future

What exactly can you expect from the loss of Google's third-party cookies, and how can you properly optimize your dealership in the midst of it

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Building a High Performance Marketing ‘Mix’ for Dealerships

A quality marketing strategy isn't about individual pieces like keywords, social ads, or even email content. It's about how those pieces connect.

three people in a conference room looking at a screen with data on it

A Dealer’s Transition to GA4: Next Steps

Learning curves will naturally arise with change, but there are some things your dealership can do now to make the transition from UA to GA4