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Late adopters are embracing kiosks, are you prepared?

I am a self-proclaimed late adopter. This was true for kiosk technology too, until recently. What does this have to do with your dealership? First, consumer behavior has changed.

Creating Consistency in Your Sales Experience: Connecting With Your OEM

Back in August, Nissan announced they were expanding their EV portfolio and making changes to their retail strategy. They want to align the OEM and

3 Creative Ways to Show Customers the Love on Valentine’s Day

For many people, Valentine’s Day means heart candies and flowers, a nice dinner, and a box of chocolates from your loved one. But it’s also

person with baking ingredients spread across the table in front of them cracking an egg

Dealership Social Marketing Recipe for Success

Since baking (and marketing) isn’t everyone’s forte, we thought we’d share with you four things that can make or break your dealership’s social marketing recipe.

person using their phone and laptop to interact on social media

Targeting Tactics: Successful Facebook Marketing for Dealers

Simply put, marketing your dealership on Facebook is a lot like driving a car. Even the steadiest, most reliable vehicle needs a few things to

person looking at analytics on a laptop

A Dealer’s Transition to GA4: Preparing Now

We have some helpful information to share with your dealership on making this transition to GA4 smooth and positively impactful for your business.

letters inside of a mailbox that's being opened

Targeting Tactics: Successful Dealership Direct Mail

Direct mail marketing can (and should) be incredibly rewarding for your dealership! We thought we’d share a few targeting tactics that you can use to

person looking at an email offer on their phone with a laptop in their lap

Targeting Tactics: Successful Dealership Email Marketing

An effective email strategy means not only reaching your customers, but reaching them with the message that they’ll be most interested in. And the key

two people looking at data on laptops and writing

The Value of Your Dealership’s First-Party Data

Whether or not your dealership is already utilizing data to drive better marketing results, you have the resources to build customer loyalty, boost profitability, and

Accessible, Accurate, Actionable: The 3 A’s Behind Optimizing Your…

Customer information is essential to any dealership’s daily operations, and making sure your data is available to you in real-time is the key to achieving

group of young people looking at phones in their hands

What Gen Z Wants from a Dealership Experience

Your dealership doesn’t have to do anything far-fetched to capture the attention and loyalty of Gen Z customers.

three illustrated figures holding up a bullhorn with an text icon coming out of it

Dealer Success: Direct, Tangible, and Valuable Communication

Letters from happy dealers are our favorite reading material. Find a comfortable seat, fill up your coffee, and read on.

illustration on a man hugging his car

The Secret to Customer Retention

With little control over current inventory levels, you need to look closely at what a modern car buying process feels like from your customers’ perspectives