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The Pizza Playbook – What Ordering Pizza Teaches Us About F&I
For as long as I can remember, my family had “pizza night” every week. Without fail, every Friday evening we’d all gather around the computer…
NADA 2025: 3 Reasons Why Reynolds is the Most Excited We’ve Ever Been
Reynolds and Reynolds President, Chris Walsh, shares three reasons why he’s more excited for NADA 2025 than ever before.
Does your S-P-G have the F-L-U?
Are you service pricing guides fully utilized or have they come down with the flu?
Rapport: The Gateway to Retention
Picture this: a customer comes in to your store to buy a vehicle, they find the one they want, they go through the entire process…
Visualization and Customization: Why They’re Important to Your…
How many times have you gone in to buy a phone, and you think you have a pretty good idea of what you’re buying? You…
New Year, New Fixed Operations: Prioritizing Customer Experience
That “new year, new me” mantra is difficult enough to achieve on a personal level, let alone an organizational one. As the holiday season comes…
Year in Review: The Connected Podcast – Best of 2022
Back in March 2020, we started The Connected Podcast to stay in touch with and educate the automotive industry during the COVID-19 pandemic. After almost…
The Secret to Customer Retention
With little control over current inventory levels, you need to look closely at what a modern car buying process feels like from your customers’ perspectives…
3 Ways to Use Kiosks Outside Your Four Walls
When was the last time you bought movie tickets at the ticket booth? Or checked in for a flight at the counter? These are two…
Your Dealership’s Market is Expanding – Provide a Convenient…
For most of our industry’s history, being close to your customers was key to being convenient. But in recent years, buyers traveling hundreds of miles…
Transparency in Aftermarket Sales
Understanding aftermarket products has long been a challenge for car buyers. A 2017 report from the FTC found that add-on products were the biggest source…
Transparency In Sales: Selling During an Inventory Shortage
After years of decreasing profit margins, dealerships everywhere are selling vehicles at prices well above MSRP due to inventory scarcity. Even used vehicles are catching…
Where a Garbage Service and Dealership Meet
Have you had an experience as a first time customer that made you second guess doing business with that company? The customer experience is something…
