Sales and F&I
Topics and ideas for improving the car buying experience for customers online, in-store, or both.
Errors Are Coming: The Problems with Manual Data Entry
Maybe you never considered how Game of Thrones could relate to your dealership. After all, there probably isn’t a throne, no one owns a fire-breathing…
Is your dealership the one consumers want to buy from?
We all know shoppers seek transparent, hassle-free experiences with faster transaction times. Why do you think so many people shop online and even subscribe to…
Bridging the Gap: Identify New Sales Opportunities Between Service and the…
There’s a communication breakdown that’s been plaguing dealerships for years between the sales floor and the service department. When I say communication breakdown, what I’m…
Protect Your Profit from Floorplan Expense
I don’t have to tell you every dollar counts in this business, and for years, the cost of capital and the cost of inventory have…
All Revenue is Not Created Equal
If you pick up a report listing the most successful dealerships nationwide, nearly each one would identify success based on revenue. When I sit down…
Take Advantage of Brand Defection
Every seller wants the new buyer – Samsung wants the Apple customer, UnderArmor wants the Nike customer, and Burger King wants the McDonald’s customer. And…
The Power of Predictive Analytics
What is predictive analytics? Simply put, it’s the use of data to identify the likelihood of future outcomes based on historical data. I like to…
Selling Accessories to Enthusiasts vs Non-Enthusiasts
SEMA recently published its latest market report with a lot of new findings. The most exciting finding is that the accessory industry garnered an extraordinary $42.92…
Standard VIN Decoder: Are you getting the details you need?
According to Automotive News, the 2020 used vehicle market is hot and competition is on the rise. This makes every vehicle on your lot even…
5 Tips On Giving the Next Generation the Buying Experience They Want
Customers are continuously demanding better buying experiences. The Salesforce State of the Connected Customer report says 56% of customers actively seek to buy from the…