Dealership Wide
Passions, ideas, and opportunities for driving innovation and growth throughout your entire dealership.
Going Back to Basics: Get Up and Move
Recently, while talking about days gone by, I recalled a lesson I liked using on site. Prior to a scheduled meeting with management, I would…
Service Is Make-or-Break for Customer Loyalty
Many dealerships are starting to catch on to the “better customer experience” concept. If you provide your customers with a friendly, transparent, quick, and easy…
4 Payment Security Tools to Help Protect Your Dealership’s Bottom Line
When most people think of Chick-fil-A, they probably associate the brand with positive qualities such as good, quick-service food and friendly service. Now, Chick-fil-A has…
Visual Learner? ERA-IGNITE Now Has Help Videos
Do you find it easier to learn something new from watching a video rather than reading an instruction manual? Well you’re in luck. New informative…
Back to Basics: Tips to Maximize Customer Care
Someone with years of automotive consulting experience once told me, “Show your customers how much you care! Not how much you know.” Of course, knowing…
ERA-IGNITE Keyboard Shortcuts (With Printable Reference Sheet)
Keyboard shortcuts can do wonders for your everyday tasks. Below are the most common shortcuts you can use to speed up your work in ERA-IGNITE.…
Business Trip or “Trick or Treat” for Adults? How to Get the…
A few months ago I asked a dealer: “Are you going to the NADA Convention?” “Heck no,” he answered. “Those conventions are just ‘trick or…
On Any Given Day, 75 Percent Are Repeat Customers
If you’ve ever been to a Disney Park or on a Disney Cruise, you’ll know why people often leave reviews like these: “That’s what memories…
What Does It Mean to Be Effective? (Plus 3 Examples)
McDonald’s has a highly efficient process, and that’s a business model that has been extremely profitable for them. But while there are lessons to be…
4 Trends That Help You Avoid Data Fraud and Breaches
Women’s clothing and accessories company Bebe announced last month that it recently detected what it called “suspicious activity” on the computers that run its payment…