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Protecting the Omnichannel Buying Experience with Effective Verification Tools
The US economy entering 2023 was much more strained compared to even the early days of the pandemic just a few short years ago. Inflation…
Lessons from a Trip Down Memory Lane
The legacy of the automotive industry is one of triumph and progression. One thing that comes to mind is the evolution of manufacturing. It’s hard…
Maximizing Your Marketing Potential with QR Codes
Nearly 89 million US smartphone users scanned a QR code with their mobile devices in 2022 – a number predicted to reach more than 100…
What a Car’s Worth— 3 Data Points to Consider
Dealers have known for decades that a unique market space requires a unique pricing strategy. That said, it’s always been difficult to quantify this logic.…
Quiz: How Mobile is Your Fixed Ops Department?
Mobility means more than just doing something on your phone. In your fixed operations department, it means success.
The Benefits of AI: Perfecting the Chat-to-Sales Hand-off
Over the last year, artificial intelligence (AI) has made headlines; and although it’s not necessarily new, it’s worth revisiting every so often to really consider…
Cybersecurity: Then and Now
While the first computer went online in 1945, the first recorded cyberattack wasn’t until 1970. And the word cybersecurity wasn’t even added to the dictionary…
Customization Options to Improve Your Workflow
When you customize your software, you can help streamline your operations.
3 Steps to Better Lead Generation
It’s no secret: cars are expensive these days. The average new car price is up almost five percent from where it was a year ago…
Mastering Customer Communications: The Power of Call Tracking
In the competitive world of automotive retailing, establishing effective communications with customers is paramount to building strong relationships and driving sales. Many dealerships and OEMs…
