Featured Article
Protecting the Omnichannel Buying Experience with Effective Verification Tools
The US economy entering 2023 was much more strained compared to even the early days of the pandemic just a few short years ago. Inflation…
Build a Better Implementation Process
Implementing a new process or software is never easy. You’re altering your staff’s daily routines and they might not understand why changes are needed in…
Lessons from a Trip Down Memory Lane
The legacy of the automotive industry is one of triumph and progression. One thing that comes to mind is the evolution of manufacturing. It’s hard…
8 Video Marketing Stats (and What They Mean for Dealerships)
As consumers push for more readily available and dynamic content, here’s some stats to keep in mind about how video advertising could work for your…
Automotive Icons— Car Commercials to Learn From
A commercial can stick in your mind for years, even decades after it’s been taken off the air. We’ve gathered eight of the most iconic…
Four Types of Video Content to Incorporate into Your Dealership’s…
Using videos to help build brand awareness and increase sales has been a strategy that’s proven successful for many dealers, but how do you know…
Guide to Effective Dealership Advertising on YouTube
78.8% of marketers say that YouTube is the most effective video marketing platform. Advertising on video platforms like YouTube just may be the next great…
