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Protecting the Omnichannel Buying Experience with Effective Verification Tools

The US economy entering 2023 was much more strained compared to even the early days of the pandemic just a few short years ago. Inflation…

Lessons from a Trip Down Memory Lane
The legacy of the automotive industry is one of triumph and progression. One thing that comes to mind is the evolution of manufacturing. It’s hard…

Maximizing Your Marketing Potential with QR Codes
Nearly 89 million US smartphone users scanned a QR code with their mobile devices in 2022 – a number predicted to reach more than 100…

8 Video Marketing Stats (and What They Mean for Dealerships)
As consumers push for more readily available and dynamic content, here’s some stats to keep in mind about how video advertising could work for your…

Automotive Icons— Car Commercials to Learn From
A commercial can stick in your mind for years, even decades after it’s been taken off the air. We’ve gathered eight of the most iconic…

Four Types of Video Content to Incorporate into Your Dealership’s…
Using videos to help build brand awareness and increase sales has been a strategy that’s proven successful for many dealers, but how do you know…

Guide to Effective Dealership Advertising on YouTube
78.8% of marketers say that YouTube is the most effective video marketing platform. Advertising on video platforms like YouTube just may be the next great…