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Year in Review: Ten Popular Stories from 2024

Take a look at the top Fuel articles and Connected episodes from 2024.

A Lesson in Process and Patience

It was my first Christmas Eve as a parent. Among the piles of brightly colored gifts, I was most excited to give my daughter the classic

NADA 2025: 3 Reasons Why Reynolds is the Most Excited We’ve Ever Been

Reynolds and Reynolds President, Chris Walsh, shares three reasons why he’s more excited for NADA 2025 than ever before.

person looking at a laptop with YouTube video icons glowing above it

8 Video Marketing Stats (and What They Mean for Dealerships)

As consumers push for more readily available and dynamic content, here’s some stats to keep in mind about how video advertising could work for your

red toy car next to a bucket of popcorn with pale pink background

Automotive Icons— Car Commercials to Learn From

A commercial can stick in your mind for years, even decades after it’s been taken off the air. We’ve gathered eight of the most iconic

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Four Types of Video Content to Incorporate into Your Dealership’s…

Using videos to help build brand awareness and increase sales has been a strategy that’s proven successful for many dealers, but how do you know

person using a phone to watch videos

Guide to Effective Dealership Advertising on YouTube

78.8% of marketers say that YouTube is the most effective video marketing platform. Advertising on video platforms like YouTube just may be the next great