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Is your sales team staying in tune?

Everybody enjoys a good musical performance. The singer producing an amazing melody on the microphone and the band backing them up with their instruments.  The

Understanding the FTC’s Enforcement Tools and How You Can Create Your…

The Federal Trade Commission (FTC) has intensified its focus on dealerships and is attempting to add new regulatory practices to their already robust arsenal. If

GoMoto better check-in

3 Tips to Build a Better Check-In

Service check-in is a foundational part of every service visit, but when is the last time you stopped to evaluate the process? Your service advisors

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Building a High Performance Marketing ‘Mix’ for Dealerships

A quality marketing strategy isn't about individual pieces like keywords, social ads, or even email content. It's about how those pieces connect.

Illustrated video icons in blue.

Tactics to Trend: Creating Viral-Worthy Dealership Videos

Every dealership wants to be noticed—and even more so when it comes to your advertisements. Make your dealership stand out with this video content.

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8 Video Marketing Stats (and What They Mean for Dealerships)

As consumers push for more readily available and dynamic content, here’s some stats to keep in mind about how video advertising could work for your

Image of man pressing blue digital "play" button on video.

Upgrade Your Service Drive with Fixed Ops Videos

Today, the most successful service drives are utilizing video across all their customer interactions, and it could be the marketing upgrade your service drive needs

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Automotive Icons— Car Commercials to Learn From

A commercial can stick in your mind for years, even decades after it’s been taken off the air. We’ve gathered eight of the most iconic

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Four Types of Video Content to Incorporate into Your Dealership’s…

Using videos to help build brand awareness and increase sales has been a strategy that’s proven successful for many dealers, but how do you know

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Guide to Effective Dealership Advertising on YouTube

78.8% of marketers say that YouTube is the most effective video marketing platform. Advertising on video platforms like YouTube just may be the next great