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Is your sales team staying in tune?
Everybody enjoys a good musical performance. The singer producing an amazing melody on the microphone and the band backing them up with their instruments. The…
3 Reasons You Need a CRM in Your Service Drive
If you’re not currently using a customer relationship management (CRM) tool in your service department, you’re probably wondering if it’s worth having. Optimizing the limited…
Configuring Posting Screens in ERA-IGNITE Accounting
If most of your day is spent posting to the journal, try starting in posting mode instead of starting in search mode.
Revitalize Your Sales Strategy: Transparency through the Transaction
You probably wouldn’t be working in sales if you didn’t have a stellar sales pitch. But, what if I told you the perfect sales pitch…
Rapport: The Gateway to Retention
Picture this: a customer comes in to your store to buy a vehicle, they find the one they want, they go through the entire process…
Transparency in Aftermarket Sales
Understanding aftermarket products has long been a challenge for car buyers. A 2017 report from the FTC found that add-on products were the biggest source…
Transparency in Sales: How To Build Trust from the Start
For many consumers, dealerships are viewed as untrustworthy, often due to past experiences. Companies like Carvana and Vroom push this perception daily with over-the-top commercials…
How to Rebuild Trust With Customers
Any time we face an important choice, we seek support in the people we trust. In the case of purchasing a vehicle – easily one…
