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Crafting a Winning Story: Dealership Lessons from Olympic Opening Ceremonies

Hand holding an Olympic torch

While most dealerships aren’t getting Olympic-level coverage, it’s still important to think about what kind of story you’re conveying to consumers.

football player standing on a field in a stadium

Quarterbacking Your Deals: The Strategic Advantage of eContracting

As the college football season approaches, dealerships can gain valuable insights from the strategic capabilities of college football teams. Just as quarterbacks must think on

Multitouch Marketing Solutions

From Mailbox to Inbox: A Hybrid Approach to Reaching Your Customers

It’s easy to weigh the pros and cons of an email marketing strategy versus a direct mail one. Email marketing delivers your message to customers

Build a Better Implementation Process

Implementing a new process or software is never easy. You’re altering your staff’s daily routines and they might not understand why changes are needed in

Puzzle pieces

The Three S’s of Utilization: Improving the Use of Your Tech Stack

When your business changes, how do you keep everyone on track for success and keep everything running efficiently?

QPC F&I/Desking result screen with hot keys

Quick Tips: How to Utilize Quick Process Cards

This article was written by Justin S., a Software Education Representative. Are you new to ERA-IGNITE? Or maybe a more seasoned user, but want to