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Quarterbacking Your Deals: The Strategic Advantage of eContracting

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As the college football season approaches, dealerships can gain valuable insights from the strategic capabilities of college football teams. Just as quarterbacks must think on

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Track Your Contracts in Transit With the Heat Sheet

One of the most important metrics you monitor in F&I is your contracts in transit. With ERA-IGNITE F&I Heat Sheet, tracking your funding is simplified.

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Breaking Down a Bad Customer Experience and How to Overcome It

How to Overcome Customer Experience Road Bumps in Your Service Drive

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Building a High Performance Marketing ‘Mix’ for Dealerships

A quality marketing strategy isn't about individual pieces like keywords, social ads, or even email content. It's about how those pieces connect.

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Targeting Tactics: Successful Facebook Marketing for Dealers

Simply put, marketing your dealership on Facebook is a lot like driving a car. Even the steadiest, most reliable vehicle needs a few things to

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Say Goodbye to Facebook’s Vehicle Tab

Facebook is giving automotive retailers a fresh reminder of how fast-paced and ever-changing the social media marketing landscape can be.