Featured Article
Crafting a Winning Story: Dealership Lessons from Olympic Opening Ceremonies
While most dealerships aren’t getting Olympic-level coverage, it’s still important to think about what kind of story you’re conveying to consumers.
Quarterbacking Your Deals: The Strategic Advantage of eContracting
As the college football season approaches, dealerships can gain valuable insights from the strategic capabilities of college football teams. Just as quarterbacks must think on…
From Mailbox to Inbox: A Hybrid Approach to Reaching Your Customers
It’s easy to weigh the pros and cons of an email marketing strategy versus a direct mail one. Email marketing delivers your message to customers…
5 Steps to Successfully Implement Technology in Service
Upgrading to new technology in service can feel like a huge undertaking for everyone involved – the users, service management, and even the dealer. A…
The 3 Biggest Challenges of Being a Technician
Technicians are hard to find, and once you do, most aren’t satisfied with their jobs. In fact, 79% of technicians have considered leaving the industry.…
Customers Are Calling for a Mobile-Friendly Service Experience
As a customer of other businesses, would you rather: Wait in the restaurant or get a text on your phone when your table is ready?…
How Can You Create More Time in Service?
Take a second and think about how you are measuring time in your dealership. Are you wasting it or saving it?
How Daytona Toyota is Getting Quality Technicians
Photo: Daytona Toyota, Daytona State College Finding and keeping technicians is a challenge for many dealerships today and the shortage continues to worsen. By 2024,…
