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Revving Up Mobile Service: How Bozard Ford Is Transforming the Customer Experience
Bozard Ford is transforming mobile service, using technology and efficiency to enhance customer convenience and dealership profitability. Learn how they’re shaping the future of automotive service in this episode.
3 Best Practices That are Changing the Industry — From Dealers Just Like…
The automotive industry is constantly moving forward. Hear from people who are implementing innovative ideas and best practices, seeing results in their own dealerships.
Lights! Camera! Action! Adding Video to Your Sales Process
70 percent of consumers turn to YouTube for things like reviews, test drives, or comparison analyses during their car-buying process, according to Millward Brown Digital.…
Maximizing Targeted SEO: Putting Consumer Needs in the Driver’s Seat
This article was written by Kenna Smith, a marketing communications intern. Today, SEO is more than a buzzword; it’s a game-changer. Businesses have been working…
Building a High Performance Marketing ‘Mix’ for Dealerships
A quality marketing strategy isn't about individual pieces like keywords, social ads, or even email content. It's about how those pieces connect.
