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Crafting a Winning Story: Dealership Lessons from Olympic Opening Ceremonies

Hand holding an Olympic torch

While most dealerships aren’t getting Olympic-level coverage, it’s still important to think about what kind of story you’re conveying to consumers.

Multitouch Marketing Solutions

From Mailbox to Inbox: A Hybrid Approach to Reaching Your Customers

It’s easy to weigh the pros and cons of an email marketing strategy versus a direct mail one. Email marketing delivers your message to customers

True Story: Night and Day Service Scheduling

What establishments do you frequently visit? They know you – your name, address, details from your last visit. Why shouldn’t your dealership be the same?

Couple Using Kiosk

3 Ways to Use Kiosks Outside Your Four Walls

When was the last time you bought movie tickets at the ticket booth? Or checked in for a flight at the counter? These are two

Service kiosk station

Kiosks and Service Advisors: The Perfect Pair

Kiosks. Everywhere you look today, you can find a kiosk nearby. Many people appreciate the convenience they can offer and the tech-savvy experience, but others

Man checking in at the airport via kiosk

Technology Trends: Self-Service Kiosks

More and more retailers are using technology that allows customers to check in and out quickly, without the need to meet with someone face-to-face. While

Mobile phone with QR code

QR Codes: The Mobile Movement Happening Now

QR (short for Quick Response) codes have been around since 1994; however, it wasn’t until almost three decades later they became more of a solution