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Decision made regarding the Vehicle Shopping Rule – now what?

Check out five key takeaways from the Vehicle Shopping Rule to keep your dealership safe from FTC enforcement actions.

NADA 2025 Sign surrounded by snow in New Orleans

NADA 2025: Working in a Winter Wonderland

This year's show proved that the auto industry can handle anything. If you couldn't make it, find out what happened in the Reynolds booth.

The Future of Variable Ops with Experts at NADA 2025

Explore how AI is transforming variable operations in automotive retailing with insights from NADA 2025. Learn about efficiency, profitability, and fraud prevention from industry leaders.

illustration of a hand holding a car with icons floating around it

Your Guide to Converting Service Customers to Sales Ones

Every person that comes to your dealership has the potential to leave as a valued sales customer. That includes those individuals only stopping in to

line of car bumpers in a dealership parking lot

Finding (and Acquiring) Quality Used Cars in Today’s Market

In today’s market, your dealership’s ability to acquire quality used cars is the difference between getting ahead of the competition and sending your customers right

person with baking ingredients spread across the table in front of them cracking an egg

Dealership Social Marketing Recipe for Success

Since baking (and marketing) isn’t everyone’s forte, we thought we’d share with you four things that can make or break your dealership’s social marketing recipe.

letters inside of a mailbox that's being opened

Targeting Tactics: Successful Dealership Direct Mail

Direct mail marketing can (and should) be incredibly rewarding for your dealership! We thought we’d share a few targeting tactics that you can use to

group of young people looking at phones in their hands

What Gen Z Wants from a Dealership Experience

Your dealership doesn’t have to do anything far-fetched to capture the attention and loyalty of Gen Z customers.

illustration on a man hugging his car

The Secret to Customer Retention

With little control over current inventory levels, you need to look closely at what a modern car buying process feels like from your customers’ perspectives

two people shaking hands

It’s Nice to Meet You— Marketing to a New Buyer Persona

The past few years have drastically changed what the buyer’s journey looks like, and ultimately what dealerships need to focus on to keep connecting their