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NADA 2025: 3 Reasons Why Reynolds is the Most Excited We’ve Ever Been

Reynolds and Reynolds President, Chris Walsh, shares three reasons why he’s more excited for NADA 2025 than ever before.

Why Your Data Is Wickedly Underutilized

In today’s digital world, your data is your most valuable factor for success, especially your first-party data. But the thing is, there’s potential for it

Year in Review: Ten Popular Stories from 2024

Take a look at the top Fuel articles and Connected episodes from 2024.

Navigating the New Era of Car Buying

In today's fast-paced automotive market, the journey from online browsing to in-store transactions has become increasingly complex.

Computer on left, couple looking at car on right

Operating Differently in Sales: How to Align the Online and In-Store…

Instead of simply adding online options and hoping for the best, you need to run your sales process differently so you can easily pivot between

Man that is blindfolded

True Story: Buying Blindfolded

Every day, millions of consumers buy products online. Whether it’s Amazon, your local grocery store, or a nation-wide chain, each time you buy online you’re

Signing on tablet

A Better Signing Experience

“I love doing paperwork. Hand signing that thick stack of forms, document by document, was the most exciting part of my car buying experience. I