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Late adopters are embracing kiosks, are you prepared?

I am a self-proclaimed late adopter. This was true for kiosk technology too, until recently. What does this have to do with your dealership? First, consumer behavior has changed.

Tackling Technician Turnover

Retaining technicians in an industry riddled with turnover is never easy. So how do you do it?

Creating Consistency in Your Sales Experience: Connecting With Your OEM

Back in August, Nissan announced they were expanding their EV portfolio and making changes to their retail strategy. They want to align the OEM and

Creating Consistency in Your Sales Experience: Connecting With Your OEM

Back in August, Nissan announced they were expanding their EV portfolio and making changes to their retail strategy. They want to align the OEM and

ipad with Google displayed on screen

Build a (Google) Profile You Can Be Proud Of

Your customer is searching for a trustworthy mechanic. If your dealership doesn’t appear, how could they possibly choose you? That’s where your Google Business Profile

3 Ways Most Marketing Programs Fail to Reach a Key Audience and How to…

The average age of vehicles on the road is now 12.5 years and interest rates are sky high. Focusing on service drive retention is more

Cars in the rear view mirror

Put Marketing Blind Spots in Your Dealership’s Rear View

Blind spots in your marketing can become a common oversight, and it happens even within the largest, most successful dealerships. The tricky task comes from