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Revving Up Mobile Service: How Bozard Ford Is Transforming the Customer Experience

Bozard Ford is transforming mobile service, using technology and efficiency to enhance customer convenience and dealership profitability. Learn how they’re shaping the future of automotive service in this episode.

Turn Up the Volume: How Amplify Can Help Your Dealership
Everything is bigger in Texas, including the impact of this year’s Amplify event. Reynolds Retail Summit: Amplify is back, and it’s headed to Dallas.

The Golden Record and Other Top Takeaways from ASOTU CON 2025
ASOTU CON promised to be a space for meaningful conversations — a place to “inspire active participation and innovation within the industry.” After attending for…

From Mailbox to Inbox: A Hybrid Approach to Reaching Your Customers
It’s easy to weigh the pros and cons of an email marketing strategy versus a direct mail one. Email marketing delivers your message to customers…

Creating Consistency in Your Sales Experience: Connecting With Your OEM
Back in August, Nissan announced they were expanding their EV portfolio and making changes to their retail strategy. They want to align the OEM and…

Build a (Google) Profile You Can Be Proud Of
Your customer is searching for a trustworthy mechanic. If your dealership doesn’t appear, how could they possibly choose you? That’s where your Google Business Profile…

3 Ways Most Marketing Programs Fail to Reach a Key Audience and How to…
The average age of vehicles on the road is now 12.5 years and interest rates are sky high. Focusing on service drive retention is more…

Put Marketing Blind Spots in Your Dealership’s Rear View
Blind spots in your marketing can become a common oversight, and it happens even within the largest, most successful dealerships. The tricky task comes from…