Featured Article
Crafting a Winning Story: Dealership Lessons from Olympic Opening Ceremonies
![Hand holding an Olympic torch](https://fuel.reyrey.com/wp-content/uploads/2024/07/FUEL_Torch.jpg)
While most dealerships aren’t getting Olympic-level coverage, it’s still important to think about what kind of story you’re conveying to consumers.
![football player standing on a field in a stadium](https://fuel.reyrey.com/wp-content/uploads/2024/07/Capture-e1721736429732.png)
Quarterbacking Your Deals: The Strategic Advantage of eContracting
As the college football season approaches, dealerships can gain valuable insights from the strategic capabilities of college football teams. Just as quarterbacks must think on…
![Multitouch Marketing Solutions](https://fuel.reyrey.com/wp-content/uploads/2024/07/MultiTouch-Marketing-FUEL-IMAGE-e1721155704911.jpg)
From Mailbox to Inbox: A Hybrid Approach to Reaching Your Customers
It’s easy to weigh the pros and cons of an email marketing strategy versus a direct mail one. Email marketing delivers your message to customers…
![](https://fuel.reyrey.com/wp-content/uploads/2023/11/Fuel_ChristmasTruck.jpg)
Sleighing the Reporting Game: Digitizing Your Business Office
The enchantment of the holiday season is undeniable. As the living room fireplace crackles with life, its warmth greets you with a cozy embrace. Fresh…
![Woman cleaning desk](https://fuel.reyrey.com/wp-content/uploads/2023/04/Spring_Cleaning.jpg)
Spring Cleaning: De-clunking and De-cluttering in F&I
A year in the life of a dealership is a long time, but it can pass quickly. Before you know it, another fiscal year begins,…
![Time vs money](https://fuel.reyrey.com/wp-content/uploads/2021/12/Create_Time_WP.jpg)
How Can You Create More Time in Service?
Take a second and think about how you are measuring time in your dealership. Are you wasting it or saving it?
![Gauge meter showing low and high risk levels](https://fuel.reyrey.com/wp-content/uploads/2021/07/400x600-image.jpg)
Liabilities Putting Your Service Department At Risk
In a world where everything can be done securely at our fingertips, why do we continue to spend time doing tasks manually that open ourselves…