Featured Article
Revving Up Mobile Service: How Bozard Ford Is Transforming the Customer Experience

Bozard Ford is transforming mobile service, using technology and efficiency to enhance customer convenience and dealership profitability. Learn how they’re shaping the future of automotive service in this episode.

Lights! Camera! Action! Adding Video to Your Sales Process
70 percent of consumers turn to YouTube for things like reviews, test drives, or comparison analyses during their car-buying process, according to Millward Brown Digital.…

What 1900s Futurists Got Right About Your Dealership
Explore how AI and automation improve dealership operations, boost efficiency, enhance customer engagement, and support smarter inventory and sales strategies.

Yields in Your Fields: Farm Lessons for Your Used Car Lot
As you reflect on the past year, consider these areas that farmers evaluate when choosing seeds – areas that also apply when sourcing your lot…

Utilizing Tech to Acquire Highly Profitable Inventory
Over the last few years, you’ve probably grown accustomed to sourcing used vehicles from a variety of places, but acquiring a decent sized inventory is…

The Art of Making Fast, Accurate, and Profitable Inventory Decisions
In the used vehicle world, speed and accuracy are the name of the game. Whether you’re bidding on cars at auction or working a trade,…

What a Car’s Worth — 3 Data Points to Consider
Dealers have known for decades that a unique market space requires a unique pricing strategy. That said, it’s always been difficult to quantify this logic.…

Inventory Insights from Wiesner of Huntsville
For over a year now, low vehicle inventory has challenged dealers to think outside the box. Creativity is surely welcomed, but let’s not forget about…

3 Big Trends to Keep Your Eye On
I often tell people, “our world will not be the same in two years as it is today.” And that is abundantly clear in our…

Struggling to Acquire Used Car Inventory? Marketing Can Help.
You don’t need to create a whole new game plan to find the used vehicles you want for your lot. Instead, you just have to…

Are You Making Mistakes When Pricing Your Inventory?
A dealership’s pricing method rarely coincides with a customer’s desired price point. The main reason: dealerships don’t base their prices on market data! Dealers often…