Enjoying what you’re reading? Sign up now.

Subscribe
Search

Crafting a Winning Story: Dealership Lessons from Olympic Opening Ceremonies

Hand holding an Olympic torch

While most dealerships aren’t getting Olympic-level coverage, it’s still important to think about what kind of story you’re conveying to consumers.

Multitouch Marketing Solutions

From Mailbox to Inbox: A Hybrid Approach to Reaching Your Customers

It’s easy to weigh the pros and cons of an email marketing strategy versus a direct mail one. Email marketing delivers your message to customers

True Story: Night and Day Service Scheduling

What establishments do you frequently visit? They know you – your name, address, details from your last visit. Why shouldn’t your dealership be the same?

Passing over keys

Dealership Inventory Management Is Key in an Uncertain Market

In 2022, the automotive retailing industry navigated record-high inflation, rising interest rates, and supply chain issues. As consumer demand fluctuates along with market conditions in