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Revving Up Mobile Service: How Bozard Ford Is Transforming the Customer Experience
Bozard Ford is transforming mobile service, using technology and efficiency to enhance customer convenience and dealership profitability. Learn how they’re shaping the future of automotive service in this episode.
3 Best Practices That are Changing the Industry — From Dealers Just Like…
The automotive industry is constantly moving forward. Hear from people who are implementing innovative ideas and best practices, seeing results in their own dealerships.
Lights! Camera! Action! Adding Video to Your Sales Process
70 percent of consumers turn to YouTube for things like reviews, test drives, or comparison analyses during their car-buying process, according to Millward Brown Digital.…
Tips for Making the Most of Rising Gas Prices
While you may not be able to lower gas prices, your service drive has all the tools to make sure that your customers’ vehicles are…
Tips to Increase Traffic to your Service Drive
Car maintenance is a regular occurrence, and if your dealership is looking for a place to increase customer loyalty (as well as profit), your service…
How to Maintain a Fixed Ops Marketing Strategy Pt. 3
Let’s talk about market strategy: beating your competition and maintaining service advertising.
How to Maintain a Fixed Ops Marketing Strategy Pt. 2
In the second part of this series, we’re going to talk performance indicators. Ready your wrenches!
How to Maintain a Fixed Ops Marketing Strategy Pt. 1
As you hit the road to create or adjust your service marketing strategy, keep these maintenance tips in mind.
