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Crafting a Winning Story: Dealership Lessons from Olympic Opening Ceremonies
![Hand holding an Olympic torch](https://fuel.reyrey.com/wp-content/uploads/2024/07/FUEL_Torch.jpg)
While most dealerships aren’t getting Olympic-level coverage, it’s still important to think about what kind of story you’re conveying to consumers.
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Quarterbacking Your Deals: The Strategic Advantage of eContracting
As the college football season approaches, dealerships can gain valuable insights from the strategic capabilities of college football teams. Just as quarterbacks must think on…
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From Mailbox to Inbox: A Hybrid Approach to Reaching Your Customers
It’s easy to weigh the pros and cons of an email marketing strategy versus a direct mail one. Email marketing delivers your message to customers…
![Baseball resting on foul line](https://fuel.reyrey.com/wp-content/uploads/2024/04/Baseball.jpg)
Three Things Baseball Can Remind Us About Funding a Deal
As we head into summer, there are many things to look forward to, like children laughing in the park and ice cream trucks spreading familiar…
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Understanding the FTC’s Enforcement Tools and How You Can Create Your…
The Federal Trade Commission (FTC) has intensified its focus on dealerships and is attempting to add new regulatory practices to their already robust arsenal. If…
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Don’t Wait Until It’s Too Late: 3 Common Compliance Issues to…
The automotive industry is dynamic and ever-changing, and so is compliance. State and federal regulations, along with best practices, are updated so frequently it can…
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Tips and Tricks for Desking
Navigate the Desking application easier with these tricks.
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Spring Cleaning: De-clunking and De-cluttering in F&I
A year in the life of a dealership is a long time, but it can pass quickly. Before you know it, another fiscal year begins,…
![Stack of hands](https://fuel.reyrey.com/wp-content/uploads/2023/01/rr_img_FUEL_stackofhands.jpg)
Embrace Your Team in F&I
As an F&I manager, you might feel like a one-man show. Even if you are one of multiple F&I managers at your dealership, much of…
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Transparency in Aftermarket Sales
Understanding aftermarket products has long been a challenge for car buyers. A 2017 report from the FTC found that add-on products were the biggest source…
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A Better Signing Experience
“I love doing paperwork. Hand signing that thick stack of forms, document by document, was the most exciting part of my car buying experience. I…
![Electric vehicle charging](https://fuel.reyrey.com/wp-content/uploads/2022/01/EVs_WP.jpg)
EVs and Expectations
The strong pipeline of new EV model launches in the next 24 months will create more options for consumers. With those EVs comes changing customer…
![Process map](https://fuel.reyrey.com/wp-content/uploads/2021/08/Process_WP.jpg)
The Value of Building a Better F&I Process
If you ask any GSM “What is your sales process?”, they will likely respond with 20 steps each salesperson is trained to complete every single…