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Crafting a Winning Story: Dealership Lessons from Olympic Opening Ceremonies
![Hand holding an Olympic torch](https://fuel.reyrey.com/wp-content/uploads/2024/07/FUEL_Torch.jpg)
While most dealerships aren’t getting Olympic-level coverage, it’s still important to think about what kind of story you’re conveying to consumers.
![football player standing on a field in a stadium](https://fuel.reyrey.com/wp-content/uploads/2024/07/Capture-e1721736429732.png)
Quarterbacking Your Deals: The Strategic Advantage of eContracting
As the college football season approaches, dealerships can gain valuable insights from the strategic capabilities of college football teams. Just as quarterbacks must think on…
![Multitouch Marketing Solutions](https://fuel.reyrey.com/wp-content/uploads/2024/07/MultiTouch-Marketing-FUEL-IMAGE-e1721155704911.jpg)
From Mailbox to Inbox: A Hybrid Approach to Reaching Your Customers
It’s easy to weigh the pros and cons of an email marketing strategy versus a direct mail one. Email marketing delivers your message to customers…
![football player standing on a field in a stadium](https://fuel.reyrey.com/wp-content/uploads/2024/07/Capture-e1721736429732.png)
Quarterbacking Your Deals: The Strategic Advantage of eContracting
As the college football season approaches, dealerships can gain valuable insights from the strategic capabilities of college football teams. Just as quarterbacks must think on…
![Baseball resting on foul line](https://fuel.reyrey.com/wp-content/uploads/2024/04/Baseball.jpg)
Three Things Baseball Can Remind Us About Funding a Deal
As we head into summer, there are many things to look forward to, like children laughing in the park and ice cream trucks spreading familiar…
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Operating Differently in the Business Office: How to Gain Greater Control…
Managing your dealership's cash flow is crucial as interest rates climb. Three tips on how you can get your cash flow in a healthy spot.
![Stack of hands](https://fuel.reyrey.com/wp-content/uploads/2023/01/rr_img_FUEL_stackofhands.jpg)
Embrace Your Team in F&I
As an F&I manager, you might feel like a one-man show. Even if you are one of multiple F&I managers at your dealership, much of…
![eContract Signing](https://fuel.reyrey.com/wp-content/uploads/2022/08/August-Fuel-eContracting-600x400-1.jpg)
The Evolution of eContracting Through the Lender Lens
The world is moving increasingly more online and consumers are looking for convenience in their shopping experience. When it comes to buying a vehicle today,…
![Man holding tablet and shopping online](https://fuel.reyrey.com/wp-content/uploads/2021/08/eBook_Fuel_600x400.jpg)
5 Steps to Online Retailing
Online retailing surged in 2020, no surprises there. It’s now a huge part of every sales conversation, as more consumers want pieces of the typical…