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The Pizza Playbook – What Ordering Pizza Teaches Us About F&I

Pizza in a pan

For as long as I can remember, my family had “pizza night” every week. Without fail, every Friday evening we’d all gather around the computer

A Lesson in Process and Patience

It was my first Christmas Eve as a parent. Among the piles of brightly colored gifts, I was most excited to give my daughter the classic

NADA 2025: 3 Reasons Why Reynolds is the Most Excited We’ve Ever Been

Reynolds and Reynolds President, Chris Walsh, shares three reasons why he’s more excited for NADA 2025 than ever before.

group of young people looking at phones in their hands

What Gen Z Wants from a Dealership Experience

Your dealership doesn’t have to do anything far-fetched to capture the attention and loyalty of Gen Z customers.

three illustrated figures holding up a bullhorn with an text icon coming out of it

Dealer Success: Direct, Tangible, and Valuable Communication

Letters from happy dealers are our favorite reading material. Find a comfortable seat, fill up your coffee, and read on.

illustration on a man hugging his car

The Secret to Customer Retention

With little control over current inventory levels, you need to look closely at what a modern car buying process feels like from your customers’ perspectives

pumpkin, haunted house, bat, witch hat, and other Halloween icons

Are you Scaring Customers Away with These 4 Practices?

Halloween is a time when we enjoy getting a little bit scared, but when it comes to automotive purchases, your customers won’t be in the

cars for sale on a dealership lot

Struggling to Acquire Used Car Inventory? Marketing Can Help.

You don’t need to create a whole new game plan to find the used vehicles you want for your lot. Instead, you just have to