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Avoid Cybersecurity Nightmares this Spooky Season
Seemingly unpopular opinion: I am not a scary movie fan. My rationale – and excuse – for avoiding scary movies has always been that I…
The Power of Personalization: How Direct Mail Can Transform Your Marketing
Consumers spend less time than ever inside dealerships, which means your window to communicate value has drastically narrowed. Customers today begin their search for service…
5 Ways to Build a Culture of Cybersecurity
Cybercrime losses surged to $12.5 billion in 2023. Invest in security software, strong passwords, training, communication, and reliable partners to protect your business.
The Benefits of AI: Perfecting the Chat-to-Sales Hand-off
Over the last year, artificial intelligence (AI) has made headlines; and although it’s not necessarily new, it’s worth revisiting every so often to really consider…
New Year, New Personal Best
With the new year comes new opportunities for change. It’s time to reflect on the year past and look to the future, with goals for…
New Year, New Fixed Operations: Prioritizing Customer Experience
That “new year, new me” mantra is difficult enough to achieve on a personal level, let alone an organizational one. As the holiday season comes…