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Is your sales team staying in tune?

Everybody enjoys a good musical performance. The singer producing an amazing melody on the microphone and the band backing them up with their instruments.  The

Woman working at her computer

Configuring Posting Screens in ERA-IGNITE Accounting

If most of your day is spent posting to the journal, try starting in posting mode instead of starting in search mode.

Understanding the FTC’s Enforcement Tools and How You Can Create Your…

The Federal Trade Commission (FTC) has intensified its focus on dealerships and is attempting to add new regulatory practices to their already robust arsenal. If

red toy car next to a bucket of popcorn with pale pink background

Automotive Icons— Car Commercials to Learn From

A commercial can stick in your mind for years, even decades after it’s been taken off the air. We’ve gathered eight of the most iconic

Abstract highway

4 (+1) Car Buying Trends Setting the Pace

I wrote about upcoming car buying trends just shy of one year ago. Since then, those trends are still front and center. In fact, new

Man that is blindfolded

True Story: Buying Blindfolded

Every day, millions of consumers buy products online. Whether it’s Amazon, your local grocery store, or a nation-wide chain, each time you buy online you’re

Interview portraits with Reynolds dealers

Retail Anywhere: Helping Dealers Across the Board

The automotive market is always evolving. Customers expect a top of the line buying experience not only at the dealership, but at home, the office,

Dice spelling out of stock

Transparency In Sales: Selling During an Inventory Shortage

After years of decreasing profit margins, dealerships everywhere are selling vehicles at prices well above MSRP due to inventory scarcity. Even used vehicles are catching

Wooden blocks built to spell the word trust

Transparency in Sales: How To Build Trust from the Start

For many consumers, dealerships are viewed as untrustworthy, often due to past experiences. Companies like Carvana and Vroom push this perception daily with over-the-top commercials

People walking by vehicle

4 Car Buying Trends You Need to Know

Nobody saw 2020 coming. It flipped our world upside down in a matter of days, and some of us are still trying to put our