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Kristine Ford

Kristine Ford was the Director of Sales in the Business Development Center at Reynolds and Reynolds. Kristine had been a salesperson, sales manager, then sales director bringing her over 19 years of experience and understanding to dealerships around the U.S. and Canada.

Articles by Kristine Ford:

Salesperson on tablet

Don’t Be a Bore: Entertain and Engage with Technology

Do you have customers yawning in F&I? What about people cat napping in the showroom? Your customers are disinterested and it’s affecting your business. People