Enjoying what you’re reading? Sign up now.

Subscribe
Search

Jane Spoltman

Jane Spoltman was a Reynolds and Reynolds marketing communications intern. She recently graduated Miami University and majored in marketing and English literature.

Articles by Jane Spoltman:

Woman holding keys

What Gen Z and Millennials Want From Their Retail Experience

Millennials (ages 21-37) are currently the largest generation with the most purchasing power – especially in the automotive industry.  However, Generation Z (ages 2-20) may soon surpass Millennials.  While