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Decision made regarding the Vehicle Shopping Rule – now what?
Check out five key takeaways from the Vehicle Shopping Rule to keep your dealership safe from FTC enforcement actions.
NADA 2025: Working in a Winter Wonderland
This year's show proved that the auto industry can handle anything. If you couldn't make it, find out what happened in the Reynolds booth.
The Future of Variable Ops with Experts at NADA 2025
Explore how AI is transforming variable operations in automotive retailing with insights from NADA 2025. Learn about efficiency, profitability, and fraud prevention from industry leaders.
Birthday Cards Lead to More Than Well Wishes
A simple birthday card can make a difference. Yet in my experience, most dealerships don’t send birthday cards to customers on a regular basis. Those…
The 3 C’s Your Technicians Need to Succeed
Dealerships need solid technicians. Today, automotive retailers only collect 13% of the $232 billion service market according to Dealer Magazine. The rest of this business goes…
True Stories: “We went out of our way to avoid the local…
Approximately 70 percent of buying experiences are based on how customers feel they are being treated. And, it takes 12 positive experiences to make up…
A Small Change in Email Processes Reaps Big Rewards
What Customers Want Customer expectations are changing rapidly. The old order of customer expectations at a dealership is over and the new order revolves around…
Millennials Aren’t Car Buyers… or Are They?
For the past several years, word on the street has been Millennials aren’t car buyers. They don’t want to buy a car, and most importantly…
5 Tips to Make Your Next Install Successful
As a software instructor, I often get the chance to join our installation teams when installing new software at dealerships. Recently, I was helping a…
Efficiency Series: Don’t Look at the Squirrel
I have a two-year old Goldendoodle who is extremely intelligent. He picks up on tricks very quickly, performing them with ease… until he sees a…
