Sales and F&I
Topics and ideas for improving the car buying experience for customers online, in-store, or both.
How Do You Sell Accessories?
How do you sell accessories? This isn’t a trick question or the intro to Sales 101. It’s a legitimate query, and for dealers, having a…
Top 4 Misses In Your BDC
Generating new opportunities is the most important job of the business development center. If you’re not running it correctly, you’ll miss out on numerous opportunities for your…
Does personalization affect accessory sales?
One key challenge all dealers face is how to connect with today’s consumer. Consumers are all about personalization. In fact, think about your family’s phones.…
4 Tips to Create a Stronger Sales Team
We all know dealerships have a high employee turnover rate throughout every department. According to Automotive News, the sales department has one of the highest…
Help Your Salespeople Make Hundreds More Per Month
In this industry, if you’re not pulling out all the stops to grow net profits and maximize your customer wallet share on every transaction, you’ll…
The Closing Profit Gap – Is your dealership ready?
It’s something the industry knew was coming for several years now, and whether your dealership is ready or not, it’s here. It’s the closing profit…
3 Tips to Meet The Needs of Your Pre-Owned Vehicle Customers
How often do customers leave your dealership to shop elsewhere because your pre-owned vehicle selection wasn’t quite right for them? When these situations occur, do you…
3 Ways to Personalize Your Customer Buying Experience
In today’s fast-paced world, consumers want quick buying experiences that give them exactly what they need. But a fast car buying experience does not always equate…
A Surprise Benefit to Selling Accessories
Many dealerships would agree, the most obvious benefit to selling accessories is the profit potential. You might even be able to picture the added OEM bonus money…
Accessory Myth: “Pre-loading is enough for us.”
Our fifth and final accessory myth is a major deterrent when it comes to setting up an accessory department… “I don’t need to sell accessories; we…