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The Pizza Playbook – What Ordering Pizza Teaches Us About F&I

Pizza in a pan

For as long as I can remember, my family had “pizza night” every week. Without fail, every Friday evening we’d all gather around the computer

A Lesson in Process and Patience

It was my first Christmas Eve as a parent. Among the piles of brightly colored gifts, I was most excited to give my daughter the classic

NADA 2025: 3 Reasons Why Reynolds is the Most Excited We’ve Ever Been

Reynolds and Reynolds President, Chris Walsh, shares three reasons why he’s more excited for NADA 2025 than ever before.

bowl of trail mix with walnuts, almonds, and dried fruits next to a spoon

Building a High Performance Marketing ‘Mix’ for Dealerships

A quality marketing strategy isn't about individual pieces like keywords, social ads, or even email content. It's about how those pieces connect.

Illustrated video icons in blue.

Tactics to Trend: Creating Viral-Worthy Dealership Videos

Every dealership wants to be noticed—and even more so when it comes to your advertisements. Make your dealership stand out with this video content.

illustration of a hand holding a car with icons floating around it

Your Guide to Converting Service Customers to Sales Ones

Every person that comes to your dealership has the potential to leave as a valued sales customer. That includes those individuals only stopping in to

ipad screen displaying web traffic analytics.

Accelerate Your Virtual Retailing with Higher Web Traffic

We don’t want your dealership missing out on exposure or virtual retailing opportunities. Learn more ways to drive effective website traffic.

line of car bumpers in a dealership parking lot

Finding (and Acquiring) Quality Used Cars in Today’s Market

In today’s market, your dealership’s ability to acquire quality used cars is the difference between getting ahead of the competition and sending your customers right

person looking at a laptop with YouTube video icons glowing above it

8 Video Marketing Stats (and What They Mean for Dealerships)

As consumers push for more readily available and dynamic content, here’s some stats to keep in mind about how video advertising could work for your

Electric vehicle illustration at a blue and purple charging station.

A Fixed Ops Focus on an EV-Forward Future

Learn more on the role that EVs play in the industry, and how to better prepare your dealership for these changes in the service drive.

person with baking ingredients spread across the table in front of them cracking an egg

Dealership Social Marketing Recipe for Success

Since baking (and marketing) isn’t everyone’s forte, we thought we’d share with you four things that can make or break your dealership’s social marketing recipe.

Blue smart car charging at an electric charging station.

Going Electric: What This Means for Dealers in 2023

It’s important for your dealership to not only understand why customers want EVs, but what customers want in EVs- and what this can mean for your marketing efforts.

Image of man pressing blue digital "play" button on video.

Upgrade Your Service Drive with Fixed Ops Videos

Today, the most successful service drives are utilizing video across all their customer interactions, and it could be the marketing upgrade your service drive needs